Tips Military Service Members and Veterans Media Outreach Kit

Bios and Fact Sheets

Beatrice R. Brian H,, James F., Nathan M.

Tips Participant Bios

Zip file – 3.2 MB

Bios for the following Tips participants:

Brian H. (veteran),  Mark A. (veteran), Roosevelt S. (veteran), James F. (veteran), Michael P. (veteran), Nathan M. (veteran), Beatrice R. (veteran), Denise H. (military spouse)

*NOTE: Bios pulled directly from CDC.gov/Tips website.

Download Tips biography sheets

TV Ads (Video)

Brian H.'s Military Tip

Brian H.’s Military Tip

Video, MP4 – 9.5MB

Link on website: https://youtu.be/WFPbXxU8Gwc

Download video here: Brian H.’s Military Tip

Let Your Kids Inspire You to Quit - Beatrice's Print Ad

Cessation Tips Ad

Beatrice R., James F., Wilma S.

Video, MP4 – 4 MB

Link on website: https://youtu.be/d6iS44aHy4s

Download video here: Cessation Tips Ad

Denise H. - Uncertainty - A Tip From A Former Smoker's Wife

Uncertainty

Denise H.

Video, MP4 – 25 MB

Link on website: https://youtu.be/JSGCi66cCNo

Download video here: Uncertainty

Vignettes (Video)

Brian H.

Brain H.: Part of Who I Was

Video, MP4 – 44 MB

Link on website: https://youtu.be/v-h2M7LxuMU

Download “Brain H.: Part of Who I Was” Vignette

Mark A.

Military Service and Illness

Video, MP4 – 7.3 MB

Link on website: https://youtu.be/Krll0SbRBHQ

Download “Military Service and Illness” Vignette

Beatrice R.

Beatrice R.’s Story

Video, MP4 -14 MB

Link on website: https://youtu.be/C8SVj3K0IdU

Download “Beatrice R.’s Story” Vignette

Brian and Denise H.

I’m just Scared Now

Video, MP4 – 114 MB

Link on website: https://youtu.be/Zjqeq8CLCkY

Download “I’m Just Scared Now” Vignette

Social Media Creative

Brian H.

CDC Tips 2018 Content Capture – Brian Military – Quit Plan

Video, MP4 – 44 MB

Script: To members of the military, make a plan to quit smoking. If I can do it, you can do it.

Download “Brian Military – Quit Plan”

Brian H.

CDC Tips 2018 Content Capture – Brian Military – Veterans Day, Thank You

Video, MP4 – 19 MB

Script: Happy Veterans Day. Thank you for your service.

Download “Brian Military – Veterans Day, Thank You”

Brian H.

CDC Tips 2018 Content Capture – Brian Military – Veterans Day, You Can Do This

Video, MP4 – 18 MB

Script: Happy Veterans Day. You can do this.

Download “Brian Military – Veterans Day, You can do this”

Brian H.

CDC Tips 2018 Content Capture – Brian Military – Veterans Day, You’ve Faced Challenges

Video, MP4 – 25 MB

Script: Happy Veterans Day. You’ve faced tough challenges. You’ve got this.

Download “Brian Military – Veterans Day, You’ve Faced Challenges”

Brian H.

CDC Tips 2018 Content Capture – Brian Military – You Can Quit

Video, MP4 – 25 MB

Script: As a vet, you’ve done remarkable things. You can quit smoking.

Download “Brian Military – You Can Quit”

Brian H. - It's hard to serve your country when you're too weak to put on your uniform.

Brian, Uniform

Available For:

  • Twitter

PNG, 1200 x 628 px – 1 MB

Download “Brian, Uniform” image for Twitter

Brian H. - I was stationed overseas when I had my first smoking-related heart attack. I was 35.

Brian, Overseas

Available For:

  • Twitter

PNG, 934 x 467 px – 540 KB

Download “Brian, Overseas” for Twitter

You can overcome this challenge, too

Veterans Challenge

Available For:

  • Twitter

JPG, 680 x 383 px – 45 KB

Download “Veterans Challenge” for Twitter

I declared my independence from tobacco

Veterans, Independence, Freedom

Available For:

  • Facebook

JPG, 1080 x 1080 px – 730 KB

Download “I declare my independence from tobacco” for Facebook

Start Your Healthier Life

Veterans Healthier

Available For:

  • Twitter

JPG, 1200 x 628 px – 930 KB

Download “Start Your Healthier Life” for Twitter

Thank you veterans

Thank You Veterans

Available For:

  • Facebook
  • Twitter

JPG, 680 x 383 px – 40 KB

Download “Thank You Veterans” for Facebook and Twitter

Navy service member hugging his son

Cravings

Available For:

  • Facebook

PNG, 1080 x 1080 px – 1.6 MB

Download “Cravings” for Facebook

WWII veteran saluting in front of American flag

Thank you, Veterans

Available For:

  • Facebook

JPG, 1080 x 1080 px – 725 KB

Download “Thank You, Veterans” for Facebook

Thank you for your service

Thank you for your Service

Available For:

  • Facebook

JPG, 1080 x 1080 px – 1.3 MB

Download “Thank you for your Service” for Facebook

Tobacco Free Days Facebook live

2018 Tobacco Free Days Facebook Live

Available For:

  • Facebook

Online Event

View “2018 Tobacco Free Days” on Facebook

2019 Tobacco Free Days Military Veteran and Service Members collage

2019 Tobacco Free Days – Military Collage

Available For:

  • Twitter

JPG, 1200 x 675 px – 806 KB

Download “2019 Tobacco Free Days Collage” for Twitter

2019 Tobacco Free Days - service woman saluting in front of American flag

2019 Tobacco Free Days – Salute

Available For:

  • Twitter

JPG, 1200 x 628 px – 446 KB

Download “Salute” for Twitter

2019 Tobacco Free Days - military collage featuring senior veterans

2019 Tobacco Free Days – Military Collage 2

Available For:

  • Facebook

JPG, 1080 x 1080 px – 300 KB

Download “Military Collage 2” for Facebook

2019 Tobacco Free Days - You are Not Alone, parents with photo of service member son

2019 Tobacco Free Days – Not Alone

Available For:

  • Facebook

JPG, 1080 x 1080 px – 300 KB

Download “Not Alone” for Facebook

2019 Tobacco Free Days - service member mother with son

2019 Tobacco Free Days – Mother/Son

Available For:

  • Twitter

JPG, 1200 x 628 px – 509 KB

Download “Mother/Son” for Twitter

Collage of Tips participants that have served in the military

Tips – Former Military, Former Smoker

Available For:

  • Facebook
  • Twitter

JPG, 1080 x 1080 px – 680 KB

PNG, 1200 x 628 px –  522 KB

Download “Former Military, Former Smoker” for Facebook

Download “Former Military, Former Smoker” for Twitter

Mark A.

Tips Mark Targeted Military Message (Video)

Video, MP4 – 52 MB

Available For:

  • Facebook
  • Twitter

Script: If you’re in the military today and you smoke, I’m talking to you. The bottom line is this: you and I both know that the mission comes first. You joined the military for maybe a hundred different reasons but right now you’re focus is on the mission. I’m asking you to think about the fact that if you smoke, it’s a distraction. You’re not at your best; you’re not helping yourself complete the mission. Add on top of that, you quit smoking, you’re going to be doing yourself a huge service. You’re gonna live longer; you’re going to be around to enjoy the benefits that you’re earning right now.

Download “Mark Targeted Military Message”

NOTE: Partners can use the following web pages in social media post copy as a call to action (CTA) to direct audiences to sites for more information and resources:

Quotes

Brian H.

0:45-0:56:
“I was stationed in Germany until I had heart attack when I was 35. So, I went from being able to travel the world and see the world to confining my life either at home or going to doctors. And that’s all because of cigarettes.”

Brian H.: Part of Who I Was vignette: https://www.webcargo.net/view-file/index/link-id/2040304/link-key/st9dhC4stL/file-id/26676297/?


Brian H.

0:06-0:14:
“While I was in the military, of course, I upped my smoking habit. I was probably smoking two packs a day or more.”

2016 Golin Spring Meeting content capture: https://www.webcargo.net/view-file/index/link-id/2040304/link-key/st9dhC4stL/file-id/26676296/?



Vice Adm. Jerome Adams, former surgeon general of the United States;
Nadja West, Retired Lt. Gen. and former surgeon general of the U.S. Army;
Forrest Faison, Retired Vice Adm., and former surgeon general of the U.S. Navy.;
Lt. Gen. Dorothy Hogg, surgeon general of the U.S. Air Force.

“Tobacco product use is a threat to the health and fitness of our forces and compromises readiness, the foundation of a strong national defense.”

“We encourage Service members to be tobacco-free and reach out to others to help you quit.”

“It’s never a good time to start using tobacco products and never too late to quit—your health, your performance, and your country depend on it. Sustain the force. Be fit, be healthy, be ready!”

Stars and Stripes article: Tobacco product use threatens military readiness

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