Volume 11 — April 03, 2014
COMMUNITY CASE STUDY
Using Client Reminders to Increase Colorectal Cancer Screening in Montana, 2012
The postcard shows a family of a father and mother with 2 daughters outdoors with mountains in the background. The text reads, “You still have a lot of memories to make. Get tested for colon cancer for yourself and for your family.”
Figure 1. Image of first postcard mailed to intervention groups A and B in September 2012, Montana.
The postcard shows a photo of superimposed clock faces with the text, “It’s time . . . If you are 50 and older it’s time to get screened for colon cancer.”
Figure 2. Image of second postcard mailed only to intervention group B in October 2012, Montana.
The opinions expressed by authors contributing to this journal do not necessarily reflect the opinions of the U.S. Department of Health and Human Services, the Public Health Service, the Centers for Disease Control and Prevention, or the authors' affiliated institutions.