What to know
The individual and community awareness focus area includes tools and resources to inform and educate the public about cancer, risk factors, and screening practices to increase awareness about and demand for cancer screening services.
Introduction
This page is part of the Colorectal Cancer Screening Change Package.
Change concepts are "general notions that are useful for developing more specific strategies for changing a process."1 Change ideas are evidence-based or practice-based "actionable, specific ideas or strategies."1 Each change idea is linked to tools and resources that can be used or adapted to improve cancer screening.
Note: See a list of acronyms used in this change package.
Change concept: Inform and educate the public to increase awareness and use of recommended cancer screenings.
- AltaMed and Kaiser Permanente CHR — PROMPT Study Primer Calls for Never Completed FIT Screening: Outreach Team Call Scripts, pages 2–3
- CDC, NACDD, and Kaiser Permanente CHR — Mailed FIT Implementation Guide, page 13
- GW Cancer Center — Guide for Patient Navigators: A Supplement to the Oncology Patient Navigator Training: The Fundamentals, pages 22–27
- NCCRT — 2019 80% in Every Community Messaging Guidebook: Recommended Messaging to Reach the UnscreenedA
- NIHB — Health Systems Improvement Toolkit: A Guide to Cancer Screenings in Indian Country,A pages 27–30
- GW Cancer Center — Colorectal Cancer Awareness Month Social Media ToolkitA
- GW Cancer Center — Health Equity Toolbox: Resources to Foster Cultural Sensitivity and Equitable Care for AllA
- NCCRT — 2019 80% in Every Community Messaging Guidebook: Recommended Messaging to Reach the UnscreenedA
- NCCRT — Working with Celebrity AmbassadorsA
- ACS — 7 Things to Know About Getting a ColonoscopyB [information sheet]
- ACS — Colorectal Cancer: Catch It Early and Reduce Your RiskB [infographic]
- ACS — Colorectal Cancer Fact SheetB [information sheet]
- AltaMed and Kaiser Permanente CHR — Colon Cancer Can Be PreventedB [English and Spanish infographic]
- CDC — Colorectal Cancer Communication ResourcesB
- Colon Cancer Prevention Project — Prevent Colon CancerB
- NCI — Colorectal Cancer Screening (PDQ) – Patient VersionB
Content Source:
National Center for Chronic Disease Prevention and Health Promotion; Division of Cancer Prevention and Control
- Centers for Disease Control and Prevention. Tobacco Cessation Change Package. US Department of Health and Human Services; 2019.
- This resource may contain some information that does not reflect the current US Preventive Services Task Force recommendations for cervical cancer screening.
- Indicates a patient resource.